MANA60670
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Strategy Formulation
Department(s)
Long Description (Catalog Description)
1.5 credit hours. Student must have PMBA-MBA, ENRG-MBA, ACCP-MBA, or ACCE-MBA degree plans. This course examines the main issues involved in company strategic management, including how to formulate strategies for achieving competitive advantage in a single industry, and when and how to consider expansion through related and unrelated diversification, vertical integration or international expansion. Topics include: industry analysis, strategic positioning, business portfolio composition and portfolio change via alliances, mergers and acquisitions, or internal development.
Course Typically Offered
SPRING
Career
Graduate
Min Units
1.5
Max Units
1.5
Repeat for Credit
No
Number Of Repeats
1
Code
LEC
Name
LEC