MANA60670
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Strategy Formulation
Department(s)
Long Description (Catalog Description)
1.5 credit hours. Student must have PMBA-MBA, ENRG-MBA, ACCP-MBA, or ACCE-MBA degree plans. This course examines the main issues involved in company strategic management, including how to formulate strategies for achieving competitive advantage in a single industry, and when and how to consider expansion through related and unrelated diversification, vertical integration or international expansion. Topics include: industry analysis, strategic positioning, business portfolio composition and portfolio change via alliances, mergers and acquisitions, or internal development.
Course Typically Offered
Spring
Career
Graduate
Grading Basis
MBA - MBA
Min Units
1.5
Max Units
1.5
Repeat for Credit
No
Number Of Repeats
1
Code
LEC
Name
Lecture